home staging

Home Staging; What Is It?

Home Staging; The Definition Home staging is a marketing process that prepares real estate to be shown for sale, within time and budget constraints, to increase both real value and perceived value of the property for target buyers. producing faster sales and higher prices. It can also be used to market property for rent. This is…

professional home stager

Surefire Steps to Sell Your Home

Jordan McGregor, Sales Representative with Century 21, Real Estate Reimagined, interviewed Brenda Jost-McGarvey, Certified Staging Professional from Rearrangements Home Staging, and the video on our home page provides a quick Home Staging 101.   The Goals of Home Staging: Everyone who wants to sell their home quickly and for top dollar should take care of some…

Stager at work

Staging a Home Looks Too Easy!

How hard is it to throw pillows on a sofa?” This was a real comment from an unnamed agent to their unappreciated stager. When you watch a skilled professional athlete or performer, they make their job look easy, don’t they. Perhaps professional stagers have also made their performance seem too easy to be fully appreciated.…

real estate staging association

RESA® Demystifies Staging Designations

The Real Estate Staging Association® (RESA®) website article entitled “Designations, Certifications and Accreditation. What does it all mean for the home staging and redesign industry?” One of my fellow stagers, Jennifer Putman-Macleod, of Belleville, ON asked me: “What does this RESA® article mean for us in Canada? Or with the CSP® label!” Such an excellent…